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I run a small lifestyle brand on shopify and video content is eating me alive. I know TikTok and insta/reels drive traffic, but actually producing enough content to stay consistent is a different story. Right now I'm basically spending a sunday afternoon batch-filming with my phone, editing manually, and still only getting maybe 2-3 videos out per week. It's not sustainable and I can't justify hiring an editor yet. I've tried a few AI tools but they're mostly designed for repurposing long-form content, or making really generic short clips and not really built around showcasing products. Also output in general seems to be very generic. A few things i'm genuinely curious about: * how many videos are you putting out per week, and how long does it take you? * has anyone found a AI tool or workflow that actually works well for product-focused short-form video? * what's your biggest bottleneck: scripting ideas, filming, editing, or just staying consistent? Would love to hear what's working for people at different stages. I feel like everyone says "just post more video" but nobody talks about the actual process behind it.
Reddit6mo agoToolE-Commerce